Know More: Global Business Services Network



About Global Business Services Network (GBSN)

Global Business Services Network (GBSN), enables the business and sourcing community in Asia to meet and discuss Global Business Services, sourcing trends and to explore opportunities for developing the industry in Asia.

GBSN consists of GBS magazine and the GBS Forum Series – that leverages the strength of WordLabs Global Sdn. Bhd., an integrated communications company, in ensuring continuous thought leadership and the provision of solutions for the GBS industry through our forum-driven events and discussions on the latest trends, incorporating knowledge sharing within the industry.

In addition, GBSN provides solutions for our partners and clients by providing services the likes of GBS Events, which organises events commissioned by industry stake-holders specifically modelled according to their needs with GBS Media, GBS Digital solutions and GBS PR services completing a comprehensive suite of offerings.


What is the Global Business Services Network (GBSN) Forum?


GBS Forum (gbsforum.com) creates a neutral platform together with public and private players and stakeholders to enable the business community in the Asian region to gather and discuss global business services trends and shifts in business technology. The origins of GBS lie in Shared Service Centres (SSCs), originally established with a strong focus on cost efficiency through centralisation and standardisation. SSCs allowed businesses to concentrate on their core activities while contributing to cost reduction. The major issue with this model was image, with SSCs rarely being seen as an innovative career choice, with a culture more aligned to a ‘call centre’ environment rather than a transformation engine.


Times are changing. Organisations want GBS to provide an enhanced customer experience for both internal users (business management, employees) and external users (suppliers, customers). They want a wider scope of activities that add value and enhance their digital organisations; services that go far beyond the repetitive business tasks traditionally associated with SSC. Both mature and new GBS sites are grappling with this challenge.


However, what do the global business services structures look like? Moreover, how will they evolve to support and enhance the businesses that they operate or serve? This void Wordlabs is filling – not just with the GBS Forums – but also by extending the conversations through all our media channels. The intent is not to educate practitioners and enablers on the “how” (operational issues); what GBS Network is aspiring to do instead is to focus on the “what” (strategic issues) in order to take a more comprehensive view of the value proposition of this industry.


Events under the GBS Forum series seek to find answers to pertinent matters within the GBS sector and at the same time create a platform for the uninitiated to get the right information and latest trends, besides setting the stage for interaction within the business community to share knowledge and debunk myths.



More from GBS FORUM