Exposing Our Studios Through International Market Access Programmes

As the world increasingly goes digital, Malaysia needs to have a strong presence in the digital sphere. One way to achieve this is through market access programmes promoting Malaysian-made content creators. MDEC was part of the delegation to the Marche Du Film 2022 film market to promote Malaysia's animation industry on an international stage. 

Studios which join often see these programmes as opportunities to generate new revenue, expand their reach and showcase their IPs. These programmes feature topics and discussions vital to the industry, such as new technology, real-time animation and Metaverse.