Message from Chairman

On behalf of MATRADE’s board of directors and staff, I would like to extend a warm welcome and greetings to our dear readers. As Malaysia’s national trade promotion agency under the Ministry of International Trade & Industry, our mission is to connect Malaysian suppliers, manufacturers and service providers to international buyers looking to source products and services. 

This issue features selected Malaysian players in the Personal Care industry. The demand for natural, organic and halal-certified products are surging in the backdrop of growing consumer awareness. Within the industry, we also observe a growing demand for men grooming products. 

It is heartening that Malaysia’s products and services are increasingly gaining trust and confidence on the global stage. Being a global hub for the Halal industry and bolstered by a booming health and beauty market, Malaysia stands as a prime choice for you to explore business opportunities. 

We welcome your support and engagement with our homegrown manufacturers and suppliers. Choose Malaysia as your preferred business partner and together, let us forge fruitful partnerships!

Tan Sri Dr Halim Mohammad
Chairman of MATRADE